Konst & Teknik (2015)

新闻|Fonts in Use|Stephen Coles 2015-11-20 07:03:12

Source: http://konst-teknik.se.License: All Rights Reserved.

Source: http://konst-teknik.se.License: All Rights Reserved.

Nice way to show a book, inside and out. The red caption is a little rough to decipher, though.

Source: http://konst-teknik.se.License: All Rights Reserved.

Some projects get a single image, while others require a set. The variability dispels any notion that the site is powered by automatic template.

Source: http://konst-teknik.se.License: All Rights Reserved.

Source: http://konst-teknik.se.License: All Rights Reserved.

Source: http://konst-teknik.se.License: All Rights Reserved.

The typeface isAnselm Serif, a typeface meant for text, but that is so peculiar most designers probably shy away. This is a shame, because it is such rational, reader-friendly choice compared to recent artschool types that are weird just for the sake of being weird. And, despite its eccentricities, Anselm is so readable here — even at 14–18px. It helps that Konst & Teknik wisely chose a family with optical sizes; Anselm Ten has the heft and spacing to withstand this diminutive setting on screen, yet it loses none of its curious flavor.

Source: http://konst-teknik.se.License: All Rights Reserved.

Peter Ström of Konst & Teknik opted for Anselm's alternate Konst & Teknik stuff at Fonts In Use over the years. In all, their new site personifies the firm well. It's a mature design studio with a diverse array of professional work. It's also a group of designers that isn't afraid to be a little odd and have some fun — not as inside jokes, but in the service of content and audience.