Source: https://www.flickr.com.Photo: Florian Hardwig. License: All Rights Reserved.
The company on Völckersstraße in Hamburg-Ottensen was established in 1929 as a repair shop for valves. In World War II, it shifted toward machine construction.
The bold unruly script letters above the door to modeled after a typeface. In this case it isSlogan, see the comparison below. Its shapes were translated quite amateurishly (also note the off-center position of the sign), but all the distinctive features are preserved.
License: All Rights Reserved.
Slogan was designed by Helmut Matheis and released by Ludwig & Mayer in 1958. His Charme (1957) is similar, but a tad lighter. The sample above combines URW's digitization (1994) with the 'W' from Corrida (ParaType, 1989). Latter is the only digital version to feature Slogan's round alternate 'W'.
Source: https://www.flickr.com.Photo: Florian Hardwig. License: All Rights Reserved.
Source: https://www.flickr.com.Photo: Florian Hardwig. License: All Rights Reserved.
These gilded letters were reverse-painted on glass. They likely predate the larger sign and are a much better example for the art of sign-painting. No typeface was involved.
